8
Jul/09
0

MH Blands Busses

Cable Car Advert

MH Blands Cable Car Livery 2007

When Mandy Gaggero saw the innovative vehicle wrap that EuropeAxess had done for Richard Desoiza’s World War II Tunnels visitors bus, she invited Angela to Blands Head office in Cloister Building to discuss a revamp of the MH Blands Tour buses.

The MH Blands busses go through a regular cycle of maintainance and refurbishment as the fleet is updated or new vehicles added in. We were asked to install 6 vehicle wraps in the first year. We were asked to develop two designs to promote the Cable Car and Upper Rock experience and the Dolphin World Cruises.

Front of Bus

Front of Bus

Mandy wanted the front of the buses to remain clear, but with strong branding. However we were able to use the client’s photography to create high resolution collages conveying the exciting atmosphere and immediacy of the Tour experience. For this we produced long panoramic scenes right along the full length of the sides of the buses. We also used the back windows printing images on one-way microporus film. Wherever possible the apes and dolphins moved out of the confines of the vehicle panels to help bring them into the realm of the audience.

One-way Microporus Film used on back

One-way Microporus Film used on back

The materials and inks that were used in production were of the strongest quality to ensure a long lasting image that would stand the rigors of the Gibraltar sub-tropical weather and the Barbary Apes themselves in the Nature Reserve where the Tour Buses spend much of their working day. The Apes have been known to peel signage off vehicles if they can!

We were asked to install the same images on a further 6 busses the following year, but, on seeing the possibilities and potential of this new medium MH Blands went on to assimilate a local design company into the Group and put all further vehicle wraps through their own in-house studios.

Dolphin Advert

Dolphin Advert

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